Sunday, April 23, 2017

Aligning People and Process to Drive Performance

Monday, 25 March 2013 14:48

DPT Sponsors Marketing for Nonprofits Event

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Thanks to everyone who joined us at the recent AMA event sponsored by DPT! Speaker Bill McKendry (from Hanon-McKendry) shared valuable tips about branding and marketing for nonprofits, such as:

  • "Persuade with reason, motivate with emotion"
  • How to think about your competition as a nonprofit
  • Why "frequency wins"

But as we learned, marketing and branding for nonprofits is about a lot more than just getting your name out and promoting your services. Ultimately, it's about being able to do more for your stakeholders, help more people, and change more lives for the better.

AMA Sponsored Lunch

At DPT, we've worked with West Michigan nonprofits to help them with Customer Relationship Management (CRM). But in the case of nonprofits, we should change the word "Customer" to "Community" because it's about a lot more than just one group of people. It's about all the people you serve: your members, donors, and volunteers. How you manage each of these relationships can not only help you meet performance goals and streamline your communications - but it can mean so much more.

It could mean that your staff has more time to do what's important.
Grow your donor and sponsorship base.
Help more people.


If you want to know more about DPT's work with nonprofits, please contact us, or if you're interested in learning more ways you can effectively market your nonprofit, we hope you'll check out Bill McKendry's blog:

Thursday, 21 March 2013 11:14

Women's Resource Center Pillar Awards

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DPT is proud to sponsor the 24th annual Women's Resource Center Pillar Awards today, March 21, 2013! As a locally-focused company, we at DPT support the work of employers who empower women in West Michigan and also celebrate with the Women’s Resource Center on their 40th anniversary.

wrc logo

Event Purpose: Since 1987, Women's Resource Center has honored progressive West Michigan employers who empower women at work with policies designed to recruit, retain and advance women in their workplace. These employers are “pillars” for  working women and help the Women's Resource Center fulfill its mission to “improve women’s workplace and economic opportunities.” All event proceeds will help support the comprehensive employment services provided by WRC for disadvantaged women in our community.

Please join us in congratulating this year's Pillar Awards winners:

Express Employment Professionals
Porter Hills Retirement Communities and Services 

To find out more about the Women's Resource Center, please visit their website:

Stressed out about tax season?

Working with technology vendors can be stressful all year 'round... but it shouldn't be that way.
Join DPT's Project Leadership team for a webinar where we'll learn four success factors you should incorporate into your projects to realize the full potential of your technology vendor relationships.

Wednesday, April 17, 2013
11:00-11:45 a.m. with a 10 minute Q&A session following the webinar

Space is limited - click here to register for the webinar




Monday, 25 February 2013 10:01

In the Spotlight: Dan Williams

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DPT Dan WilliamsPlease join us in welcoming Dan Williams to the DPT team!

Dan brings almost 20 years of software development experience to DPT and is a key member of the CRM team. He is passionate about solving problems, regardless of the tools used.  He's worked with SQL server and some form of Microsoft development for his entire career, and will be the first to cast it aside if it doesn't fit the needs of our clients. The solutions to challenges are not always technical ones, but when they are, Dan has the experience and perspective to pick one that fits, and considers all the needs of our clients.

He’s a rare case of a software developer that is also a people-person.  Fun, personable, and passionate about what he does.

Click here to learn more about Dan Williams. 

Monday, 25 February 2013 09:49

Marketing for Nonprofits (DPT Sponsored Event)

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DPT NewsHow can marketing help your nonprofit move from “‘doing good’ to doing MORE good?”

DPT is sponsoring an American Marketing Association event on March 12 featuring Bill McKendry who will be sharing 13 Marketing Tips Nonprofits Can Use to Succeed in 2013. We’ll cover topics such as:

  • Seeing branding/marketing as an “investment” and not an “expense”
  • Making a case for how branding/marketing efforts are critical to achieving greater organizational impact and returns
  • Creating more effective and sustainable branding/marketing efforts

Click the link below for more details, and to register for the event:

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