Thanks to everyone who joined us at the recent AMA event sponsored by DPT! Speaker Bill McKendry (from Hanon-McKendry) shared valuable tips about branding and marketing for nonprofits, such as:
But as we learned, marketing and branding for nonprofits is about a lot more than just getting your name out and promoting your services. Ultimately, it's about being able to do more for your stakeholders, help more people, and change more lives for the better.
At DPT, we've worked with West Michigan nonprofits to help them with Customer Relationship Management (CRM). But in the case of nonprofits, we should change the word "Customer" to "Community" because it's about a lot more than just one group of people. It's about all the people you serve: your members, donors, and volunteers. How you manage each of these relationships can not only help you meet performance goals and streamline your communications - but it can mean so much more.
It could mean that your staff has more time to do what's important.
Grow your donor and sponsorship base.
Help more people.
If you want to know more about DPT's work with nonprofits, please contact us, or if you're interested in learning more ways you can effectively market your nonprofit, we hope you'll check out Bill McKendry's blog: http://hanonmckendry.com/do-more-good/
DPT is proud to sponsor the 24th annual Women's Resource Center Pillar Awards today, March 21, 2013! As a locally-focused company, we at DPT support the work of employers who empower women in West Michigan and also celebrate with the Women’s Resource Center on their 40th anniversary.
Event Purpose: Since 1987, Women's Resource Center has honored progressive West Michigan employers who empower women at work with policies designed to recruit, retain and advance women in their workplace. These employers are “pillars” for working women and help the Women's Resource Center fulfill its mission to “improve women’s workplace and economic opportunities.” All event proceeds will help support the comprehensive employment services provided by WRC for disadvantaged women in our community.
Please join us in congratulating this year's Pillar Awards winners:
To find out more about the Women's Resource Center, please visit their website: www.grwrc.org
Working with technology vendors can be stressful all year 'round... but it shouldn't be that way.
Join DPT's Project Leadership team for a webinar where we'll learn four success factors you should incorporate into your projects to realize the full potential of your technology vendor relationships.
Wednesday, April 17, 2013
11:00-11:45 a.m. with a 10 minute Q&A session following the webinar
Space is limited - click here to register for the webinar
Please join us in welcoming Dan Williams to the DPT team!
Dan brings almost 20 years of software development experience to DPT and is a key member of the CRM team. He is passionate about solving problems, regardless of the tools used. He's worked with SQL server and some form of Microsoft development for his entire career, and will be the first to cast it aside if it doesn't fit the needs of our clients. The solutions to challenges are not always technical ones, but when they are, Dan has the experience and perspective to pick one that fits, and considers all the needs of our clients.
He’s a rare case of a software developer that is also a people-person. Fun, personable, and passionate about what he does.
Click here to learn more about Dan Williams.
How can marketing help your nonprofit move from “‘doing good’ to doing MORE good?”
DPT is sponsoring an American Marketing Association event on March 12 featuring Bill McKendry who will be sharing 13 Marketing Tips Nonprofits Can Use to Succeed in 2013. We’ll cover topics such as:
Click the link below for more details, and to register for the event: