Sunday, April 23, 2017

Aligning People and Process to Drive Performance

Tuesday, 27 May 2014 13:09

How to Prioritize Your Business Process Work

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One of the critical questions to answer when redesigning or simply enhancing your business processes is – which focus area will provide the highest value to go after first? Because you can’t “eat the elephant all at once,” there are a number of factors that should go into deciding how you prioritize your business process work.

Photo - People looking chart on wall

First, think about your business strategy and success drivers. For instance, if you are in a low margin or competitive industry, your primary business objective is expanding margins. Improving operating efficiency would be the primary criteria for choosing business processes to redesign. On the other hand, if increased “walletshare” (expanding sales with current customers) is a higher priority driver, then the potential for enhanced relationships and uncovering hidden sales opportunities would be a better prism through which to prioritize improvement areas.

Another key factor to realistically consider is your organization’s culture and appetite for process change. Any great improvement idea can be rendered ineffective if it is not adopted well, and fully incorporated into a new way of doing business. Gaining buy in from the people involved in the process, including incorporating ideas that improve their (and not just management’s) experience can dramatically improve success rates.

There are a number of other factors to consider when launching a Business Process Management project.  DPT’s Design and Readiness approach evaluates all of the pertinent factors to tailor the right answer for your organization and situation.

Contact us to talk to a DPT performance expert.



Tuesday, 27 May 2014 13:04

In the Spotlight: Brian George

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Brian may be the new guy at DPT, but he’s not new to business performance improvement. Having worked in the software industry for 12 years, Brian brings not only a wealth of experience, but also a touch of the unexpected to the DPT team.

“Ultimately, I want to help our clients be more successful in their endeavors,” says Brian. “My experience has taught me that technology is really the enablement of people and processes – you can’t buy a whole new system and not have the people that will use it in mind. That’s a common mistake that I’ve seen, but something that DPT consistently gets right.” For DPT’s clients, Brian digs in to learn as much as he can about their business goals and processes so he can align the software solution with the business needs.

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“Life is all about balance,” says Brian, and when it comes to work-life balance, he has it figured out. When not engaged in helping clients address business performance needs, Brian is passionate about spending time on his hobby farm, where he, his wife, and their three kids work together to raise a myriad of goats, chickens, pigs, and a variety of fruit trees. “West Michigan has its own beauty,” says Brian, “And I’m happy to be here, to have family in the area, and to be able to serve local companies.”

Read more about Brian on our website, and connect with him on LinkedIn.

Wednesday, 23 April 2014 12:29

In the Spotlight: Jack Kelly

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With over 27 years as a successful business strategist and leader, Jack Kelly has learned more than his share of business lessons by jumping in and attacking problems. Jack comes to DPT with an exceptional knowledge of how we operate and a unique appreciation of our local partnership approach – This perspective comes from his previous professional life where he was engaged with DPT as one of our longest lasting customers.

Problem solving and the art of aligning business strategy and process are just a couple areas where Jack enjoys spending his professional time. With a broad background spanning finance, technology, sales, and operations, there are few challenges that Jack doesn’t have the experience to understand and tackle. His approach is simple: No problem is as complicated as we make it out to be. Break it down and find a positive solution.

kelly fam

Outside of work, Jack loves spending time with his wife, Julie, and two sons, Vince and Ross. They enjoy playing board games, being outdoors, playing music, being on the water, and last but not least – cheering for the Spartans! Lastly, here are two messages about Jack’s outlook on life - It is a good thing we don’t have to live this life alone! - and - Fun is critically important… have some today!

Read more about Jack



Thursday, 06 February 2014 16:19

The Right Mix

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Making a great food dish starts with quality ingredients. There’s a lot of value in having fine flour, fresh veggies, and the perfect aged cheese when it comes to taking a recipe from “so-so” to mouthwatering. You wouldn’t build a gourmet pizza from less than perfect ingredients, and the same is true for improving your business performance.


Do you have a business problem or improvement area that you need to tackle? Or maybe you have an aggressive growth plan and need a partner to help you get there? Our experienced business strategists allow us to interact with our clients at a strategic level – quickly understanding your priorities and vision, and effectively bringing the right mix of DPT’s practice areas to bear to solve your problems and move you forward.

The question isn’t which service to start with, but what’s the right mix of business service “ingredients” to get at the heart of your problem and make business change happen. At DPT, our services are closely integrated, and we work with you to engage those services where it makes the most sense to bring you exactly what you need to improve your business.


As an example, a key success factor in implementing Customer Relationship Management (CRM) solutions is defining and standardizing the underlying business processes (Business Process Management). Meanwhile, Project Leadership plays a role not only in managing scope, schedules, and budget, but also in driving success through change management, mitigating risk, and measuring business performance.  Of course, we also leverage our extensive CRM strategy and design experience on such projects.

When it comes to improving your business performance, the value isn’t just in the ingredients, but in how they are mixed together to drive success. Want to know more about how DPT can help you take your business to the next level? Contact us.


Tuesday, 28 January 2014 05:47

What is Project Leadership?

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Business leaders expect more than the traditional view of project management which has often been relegated to tracking, managing and reporting time, scope and resources. DPT Project Leadership certainly manages time, scope, and resources - but then we go beyond.

Watch a two-minute video to learn more about what Project Leadership is, and how it can help your strategic projects succeed:



Want to know more? Contact us, or discover more about Project Leadership on our website.



Monday, 20 January 2014 13:22

Making a change in 2014?

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It's a new year, and many of us are expecting exciting changes. Are you thinking of acquiring a company and integrating those new team members into your existing structure? Or are you considering an internal consolidation - merging two teams into one? If so, here's a business resolution from our Project Leadership practice that will help make your changes in 2014 successful:


Workforce planning is time well-spent to increase operational and business performance - making a comprehensive change plan will help increase your probability of success, as well as help you sustain productive change. To learn more about our Project Leadership practice and how we can help you make 2014 the best year yet, please contact us.


Tuesday, 12 November 2013 13:00

Shop small for big impact

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Move over Black Friday. Small Business Saturday, November 30, encourages shoppers to "think small,'' helping local, small businesses keep more dollars in Michigan's economy. Small Business Saturday, held on the Saturday after Thanksgiving, has been celebrated since 2010 as a way to promote small retailers and the hard-working owners behind them.


Why help small business? Why help local businesses?

Here are two reasons DPT prides itself on helping small businesses and "buying local'' whenever we can:

1. A 2008 Civics Economics study in Grand Rapids found that for every $100 spent at a local business, $68 remains in the local economy versus $43 when you shop at a non-locally owned store. That magnitude expands if you consider buying locally versus ordering something online from out-of-state (

2. Most new jobs – about two-thirds – are created by small businesses ( So spending money with small businesses literally helps grow jobs and support the West Michigan economy.



As a small business ourselves, the DPT team knows what it is like to run, manage, and work in the small business environment and just how important each and every client is to our company's success. Please join us on Saturday, November 30 as we recognize the amazing people and companies that make up the small business community here in West Michigan.

Ways you can help:

  • Skip the crowded malls and go downtown to hunt for Christmas goods
  • Spend quality time with your family at a local restaurant
  • Tell your friends about the local businesses that you love and support!

To learn more on how you can help raise awareness for small businesses on Small Business Saturday, visit Or visit the SBS Grand Rapids Facebook page at

Thursday, 26 September 2013 09:02

Take CRM to the Next Level of Performance

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Customers - and prospects - are searching for you. How are you connecting with them?
Once you connect, what are you doing to help grow, nurture, and maintain that relationship?

A good Customer Relationship Management (CRM) strategy needs flexibility in order to keep up with the ongoing, rapid changes in the way we do business. For example:

  • This year, the number of hours Americans spend using digital communications (web, smart devices, etc.) tops the number of hours we spend watching TV. (Source)
  • By 2015, more search will occur on mobile devices than on computers. (Source)
  • The rules and habits governing search and communications are in a constant state of flux. Are you keeping up?

As Clive Thompson explains in "Smarter than you think, how technology is changing our minds for the better," technology is not only changing the way our tools work, but it's changing the way our internal databases (our brains) work as well. Technology is also changing the types of third party referrals we are seeking. A well-defined CRM strategy can take your company to the next level by adapting and thriving through the business changes we all face.

At DPT, we partner with organizations who need help implementing CRM for the first time or are interested in kicking their current solution up a notch. We can show you how CRM enhances growth and provides better decision support and analytics for your managers (Contact us to learn how!). Because we focus on defining your business processes first (not just installing technology), we can give you the tools you need to gather the right information, and make CRM useful and understandable for your team – who in turn can more effectively nurture and maintain important relationships.



Read more about our approach to CRM.


Tuesday, 06 August 2013 12:52

Project Leadership Growth

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As demand for Project Leadership expertise is growing, so is our team! Enter Shawn Rathbun. As an experienced project and program manager, Shawn brings a strong combination of excellent communication, technology implementations management and problem-solving skills together to maximize resources, and improve project results for companies in West Michigan.

A certified Project Management Professional (PMP) and LEAN / Six Sigma Black Belt, Shawn works from a toolbox of technical project management expertise balanced with skills for managing the human side of change to accelerate project success. She approaches her work with a professional, yet friendly and enthusiastic style to build rapport and strong teams while applying her understanding of how technology must serve the needs of the business - not the other way around.

Shawn Rathbun DPT Project Leadership

Shawn is an avid bicyclist and annually takes a bicycle-based vacation. Last summer she completed an 800-mile solo bicycle trip from Grand Rapids to Bemidji, Minnesota. This spring she led DPT's involvement in Active Commute Week in Grand Rapids, culminating in 60% of DPT's staff bicycling to work on National Bike to Work Day. We're looking forward to improved DPT numbers for Active Commute Week 2014!

dpt team active commute week community involvement


Read more about Shawn


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